Thursday, July 16, 2009

Laptop Hunters caught their prey?



MacRumors is reporting that allegedly Apple has contacted Microsoft and is demanding that they stop running those "Laptop Hunter" commercials because, "they've lowered their prices on their laptops" by $100 or so.

If this is true, this is big.

For those who haven't been following my personal blog or journey, I was recently in the market for a new laptop. Mario and I went back and forth with the pros and cons between PC and Mac. My decision was a pc.

While these ads don't tell the whole story and don't necessarily compare like-for-like specs on the laptops. It does bring up the biggest point that apple has a very difficult time responding to...price. The PC Laptop I got that had more memory, more ram, bigger screen than the MacBook I was looking at was over $500 cheaper. I am aware of the rebuttals regarding viruses, etc. (again, we'll save that argument for another day.)

But I have to call this ad campaign based on this news and my actions, a success.

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